Friday, 28 September 2018

This is Jersey - 1979 - Part 11

From 1979 comes this holiday guide - "This is Jersey". This is a flat brochure which is larger that the later glossy designs, and it doesn't have nearly as many pages - 16 double sided in all, including front and back covers.

It does provide a very interesting snapshot of the tourism scene in 1979, just as it was more or less at its peak, just before Bergerac launched, and before the package tour market and cheap holiday destinations abroad made Jersey's prices suddenly more expensive and the bottom fell out of the market.

Tourism is today rebuilding a new approach geared to the lifestyle of the modern tourist. It still has plenty to offer, but the old style of tourism probably won't sell today. But here's a chance to capture that flavour.

Driving in Jersey - the Guide has these notes:

There is an all Island speed limit of 40 m.p.h. with certain clearly marked areas restricted to 20m.p.h.

A yellow line painted across the road indicates that you are on a minor road and about to enter a major road. You must stop at the yellow line and ensure that your exit is clear before proceeding.

A single yellow line painted alongside the road indicates a "No Parking" area. Parking within 10 yards of a corner is also an offence.

Public Car Parks are situated in most bays and in St. Helier there are multi-storey car parks in Green Street, Minden Place, Pier Road and Sand Street.

Other town parks include Belmont Road, Elizabeth Place, Midvale Road, Nelson Street, Route de Fort, Snow Hill and the Weighbridge.

If you are unfortunate enough to be involved in an accident you must inform either a uniformed States Police Officer or an Honorary Policeman from the Parish in which the accident occurred. You must not move the vehicle without their express permission, unless the accident involves only minor damage when the two drivers can exchange insurance details.

Drive carefully.

This was before Patriotic Street Multistory was built, and before the last ten years drive to 30 mph over much of the Island's roads.





The Guide says:

JERSEY STAMPS PRIZED BY COLLECTORS

Jersey went independent, as far as the Post Office was concerned, on the 1st October 1969. And that independence referred to all facets of Postal Administration and meant that the British postage stamps then in use were superseded by attractive pictorial issues.

Jersey has won an enviable reputation among philatelists throughout the world for the excellence of their design and for the presentation of the postage

British and Guernsey postage stamps are not valid for use on postal items posted in Jersey. Similarly Jersey stamps are not valid in the United Kingdom or in Guernsey.





A few notes I've gleaned...

The Jersey Milk Marketing Board (JMMB) operating in 1979 was created by an Act of the States, the ‘Milk Marketing Scheme (Approval) (Jersey) Act 1954’, under the Agricultural Marketing (Jersey) Law 1953.

The JMMB exists to administer the Milk Marketing Scheme, and has powers to-

“‘Regulate sales of any regulated produce by any registered producer’, and may determine ‘the quality of such produce which may be sold, and the prices at, below or above which, and the terms on which, such produce may be sold by registered producers.”

“The Board may by prescriptive resolution require registered producers to sell any regulated produce, … only to or through the agency of the Board … in such a case, the Board may determine the times at which, the days on which and the places at which delivery of such produce shall be made by registered producers or any of them.”

Until 2005, residents of Jersey were entitled to subsidised milk if it was deemed to be of particular benefit to them. Subsidies were previously received by pregnant women, children under 5, and people over 70, (or 65 in some cases). This was administered by making cheaper milk available from roundsmen who delivered door to door.

My wife (when pregnant) and my 3 sons all benefited from this scheme. Unfortunately in 2005, Treasury Minister, Senator Terry Le Sueur closed down the scheme. Another cheap saving which which was followed soon by free Primary School milk.



It is interesting to note that this advert uses English, French and German. "Houseproud" is another store which has now long vanished and the three shopfronts 1-3 Beresford Steet are taken by 3 different shops. Try as I might, I've not been able to find anything more on "Houseproud" - if you know anything, please leave a comment.



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