Friday 20 May 2022

Tyler's Shoe Shop





















Tylers' Boots was established about 1861 in Leicester, which was the major footwear manufacturing centre of the time. It expanded all over Britain and crossed the Irish Sea to Dublin in the 1880s, and also established branches in Jersey. 

This brochure is not dated, but is clearly post-war - the New Era cinema mentioned opened in 1954. Internal clues are that it probably dates to the 1960s. 1968 saw the merger of National Provincial Bank and Westminster Bank, which are separate here, as is Martin's Bank which was bought by Barclays Bank in 1969. Also Williams Deacon's bank was established in Jersey in the 1960s.

General History

In "LEICESTER AND THE GROWTH OF FOOTWEAR DISTRIBUTION,1850–1914", David Holmes notes that:

John Tyler and his two brothers separately commenced manufacturing boots and shoes about 1860. 39 Gradually they amalgamated their interests and became involved with retail. By 1891 they had about 100 branches throughout Britain and were especially strong in Ireland. By this time they also had a thriving shoe repair business. By 1891, Tyler had been repairing boots ‘for a number of years

The progress of the company may be charted, though its emergence as a family concern and take-overs of 'risks', to its establishment as a major shoe retailer with much attention paid to promotion and advertising. They were acquired by ShoeZone in 1986.

The Jersey Brochure says:

"FOR many generations the name TYLER has been synonymous with all that is best in footwear. At Tylers the entire family find shoes that are up-to-the-minute in styling, produced by craftsmen from the finest quality materials at keenest prices too."

Other Information on the Brochure

Head Post Office. Broad Street, St. Helier, is open weekdays from 9am. to 5.30 p.m., except Saturday which is 9am to 4.30 pm. Deliveries: Letters -Island delivery 8.15 a.m., Restricted delivery 12.30 pm. A Trunk Call Office is established at the Central Exchange, Minden Place, St. Helier, for use of the general public.

[Trunk calls were phone calls made to locations outside of Jersey!]  

Half-day closing. Thursday (Banks Saturday).

Information.. The Tourism Committee and Information Bureau is situated at The Weighbridge, adjoining harbour. Telephone 24779

Banks

Barclays. Library Place, St. Helier and Quennevais Parade, St. Brelade.
Lloyds, Broad Street, St. Helier, Quennevais, St. Brelade and Five Oaks Parade, St. Saviour.
Midland, Library Place and Hill Street, St. Heller and Quennevais Parade, St. Brelade.
Martins, Halkett Place, St. Helier.
National Provincial, Royal Square, St. Helier and The Market, St. Aubin.
Westminster, Library Place and Beresford Street, St. Helier and Red Houses, St. Brelade.
Williams Deacon’s, Mulcaster Street, St. Helier and Quennevais Parade, St. Brelade.

Theatre. Opera House, Gloucester Street.

Cinemas. There are four Cinemas. The Forum, Green Street; Wests, Bath Street; The Odeon, Bath Street; and New Era, Georgetown.

Golf

There are two 18-hole Links and one 9-hole. La Moye Golf Club (18 holes) on the western side of Jersey; Royal Jersey Golf Club (18 holes) at Grouville, on the eastern side; and a 9-hole Golf Course known as St. Clement’s Golf Course at Greve d’Azette.

Bathing. Safe sea-bathing may be enjoyed at most of the bays and at the Jersey Swimming Club Bathing Pool at Havre-des-Pas.

Fishing. Many places may be found around the coast and private arrangements may be made with local boat owners.

North Marine Drive. This road which extends along the brink of the cliff for a distance of two miles around the whole of St. John’s Bay to the vicinity of the Wolf Caves, is not show on most maps. It is shown here but not named.

Jersey Zoo. Augres, Trinity. On Bus route. Open Daily 10 am. until dusk.

Speed Limit. 40 mph. throughout the Island.


Printed by the Guernsey Press Limited












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